IFS needed a website that reflected its new brand identity while offering a seamless, professional user experience. The outdated site no longer aligned with the company’s strategic goals and lacked the functionality required to effectively communicate its services.
The website needed to clearly showcase IFS’s expanded services, improve navigation for potential clients, and reduce ongoing hosting and support expenses with a more efficient platform.
Dovetail designed and developed a new Webflow-powered website, focused on usability, security, and performance.
A user-friendly design improved navigation and responsiveness, making it easier for clients to explore IFS’s offerings.
The content and structure were optimised to highlight client benefits, ensuring a clear and compelling value proposition.
The platform was built for performance and security, reducing maintenance costs while providing a high-speed, reliable digital experience.
The new website positioned IFS as a forward-thinking, client-focused financial services provider. The improved functionality enhanced engagement, while the optimised platform significantly reduced hosting and support expenses, allowing for a more strategic allocation of resources.
Your brand has a story to tell, and your culture brings it to life. At Dovetail, we align these elements to create something meaningful—something that connects, inspires, and drives real growth - we’re here to bring your vision to life.